Straight-Line Exclusive
Eindhoven

Discover how to lead at the highest level
and get practical tools to help your organization
move forward.

  • Tuesday, November 24 | 1:00 p.m. – 7:30 p.m.
  • High Tech Campus, 5656 AE, Eindhoven
  • Up to 100 entrepreneurs; free participation
  • This training is exclusively for entrepreneurs, founders, and C-level executives.

A team that performs well, even without you

You make sure your team takes ownership. Your staff keeps their commitments, takes the initiative to make adjustments, and doesn't call you for every little thing. If you're away for a day, your organization keeps running smoothly.

Leadership That Your Team Can "Relate To"

You’ll have only the conversations that matter, provide guidance as a mentor, and correct mistakes when necessary. Your team will make progress faster, and you’ll have less to clean up afterward.

Peace of Mind & Strategic Effectiveness

You'll stop putting out fires. You'll be less reactive and finally have time to focus on leadership.

For whom

This event is for entrepreneurs, business owners, directors, and managing partners who lead a team and bear ultimate responsibility. If you are a coach, freelancer, or self-employed professional without staff, or an employee without ultimate responsibility for strategy and execution, then this event is not for you.

Does this sound familiar?

9 out of 10 successful entrepreneurs reach their own limits

Your business has grown, but is your leadership style still a good fit? What got you this far won’t automatically take you to the next level. That will require something different from you as a leader.

Your team is good, but it still relies too much on you. You have capable people around you. They manage their tasks, but they haven't yet taken ultimate responsibility for the results.

In the end, everything comes back to you. Decisions, corrections, approvals. Your team is waiting on you, and that slows down the speed your organization actually already has.

Standards vary from team to team. Quality and pace aren't the same everywhere. It's up to you to do the cleanup and handle any surprises.

Success brought you here. Leadership will take you further.

This training is for entrepreneurs who are successful but who, at times, still find themselves at the center of their business.

  1. The hands-on entrepreneur: You’re still regularly working on the front lines of your business and solving problems for your team every day. Everything depends on you, and if you’re out of the picture, the business grinds to a halt.
  2. The entrepreneur with multiple teams or companies: You have leaders working under you, but ultimately too many important decisions, corrections, or escalations still end up on your desk. Your company has grown, but the reliance on you has remained the same.

No extra theory on leadership. We focus on how you lead.

You already know most of it. What makes the difference isn’t more knowledge. It’s what you do with it in practice. In just one evening, you’ll work on the fundamentals as part of a team that takes ownership : clear agreements, well-defined responsibilities, and a workable rhythm.

Why This Works

What makes this leadership training program different?

It's all about who you are

Your team responds to who you are, not to what you say. We’ll work on your attitude, your clarity, and how quickly you adapt. That way, your message will come across exactly as you intend it to.

Live, in real-life situations

You don't see the approach in theory, but applied to real-life situations from the audience. What you take away is already ingrained before you even walk out the door.

Real-world issues, not made-up scenarios

We address real-world issues that people can relate to. We don't use made-up examples.

Let's tackle the pattern

We expose the recurring patterns and show you how to break them. Concrete and immediately applicable.

A lasting "shift"

You won't leave with a stack of notes you'll never look at again. You'll gain a new approach to leadership that will stick with you.

Don't wait until it's too late.
Sign up for the waiting list today.

The leadership created by a team of leaders

  • A Clear Picture of Your Business

    You reveal where responsibility, structure, and decision-making are still lacking—and where you are unnecessarily taking center stage.

  • Leadership Drills

    You’ll recognize your own patterns and learn to adjust them right away. You’ll practice maintaining composure, focus, and clarity. You’ll develop the composure, focus, and clarity that enable people to act independently, without constant guidance.

  • Deciding and Correcting

    You make decisions, set boundaries, and provide feedback that offers guidance without provoking resistance.

  • Taking Final Responsibility for Leadership

    You step out of the role of a hands-on boss. You manage based on agreements and hold people to their word.

  • Sharp and safe

    You'll be among like-minded people who are in the same boat. You'll get immediate feedback, with plenty of room to practice and make adjustments.

Testimonials

“I realized that my employees are the heart of the company, not me. That’s when I stopped trying to handle everything on my own.”

Joris MeesMees Group
Testimonials

“We used to think: if we’re not there, things won’t get done. Thanks to Straight-Line Leadership, we’ve started working on ourselves. Now we can literally lead a company, rather than just work within it.”

Marc & Geert de KoningKoning Refrigeration Technology
Testimonials

“As a leader, I had to change because the way I was working no longer suited the size of the company. I would say don’t hesitate. It has brought me so much—both professionally and personally.”

Roel PaesmansFruit Snacks
Testimonials

“I had a hard time getting used to the fact that we weren’t a small, close-knit group anymore… I still wanted to be part of the team too much, instead of stepping up as a leader. We’ve both changed as people, which has changed our team as well, and we can handle a lot more now.”

Erwin de Rese & Julie SchiltzDerma Trucks
Testimonials

“We really had to start making different decisions… It was impossible to work any harder than we already were. It wasn’t our employees’ fault, but rather our approach to collaboration and leadership. Now more than ever, we have a clear focus and a committed, dedicated team.”

Saskia Frost & Erik MatienEnablemi
Testimonials

“Suddenly, I realized that all those extra evenings never resulted in a single extra euro in revenue or a new staff member. Now I have my energy back and my peace of mind.”

Rodney Van de MoorteleComfort Home
Sign up for the waiting list

Ready to claim your spot?

The hall has 100 seats. We only allow leaders who bear ultimate responsibility, so that everyone participates on an equal footing.

The Straight-Line Exclusive Eindhoven · Free event

  • Live leadership training with a senior Straight-Line coach
  • Practical tools that you apply immediately
  • A room with only leaders with ultimate responsibility

Sign up for the waiting list

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From practical matters to whether this is right for you.

Do you have any questions before you sign up?
  • What exactly is a Straight-Line Exclusive?

    One evening with 100 entrepreneurs, business owners, and C-level executives with ultimate responsibility in a single room, and one senior Straight-Line coach. You’ll tackle familiar leadership challenges. You’ll go home with practical tools you can apply immediately in your organization, and a clearer understanding of what’s holding back results. It’s not a networking event, and it’s not a webinar.

  • Where, when, and how much does it cost?

    High Tech Campus, 5656 AE Eindhoven, on November 24, from 1:00 p.m. to 7:30 p.m. Participation is free. We do not charge a fee, because we’re selective about who we invite.

  • How does the registration process work?

    Sign up for the waiting list. Then answer three short preparatory questions about where you are right now. A consultant will call you to see if it’s a good match, based on your answers. If it’s a match, you’re in. Before the event, be sure to read the first five chapters of the *Straight-Line* book—it’s the foundation of the evening. We’ll send you the book for free.

  • Is half a day enough?

    Not to solve every problem in your organization, but to identify which patterns are getting in the way of results and which tools you can put to use right away. That’s what this day is all about.

  • Will this work for my type of business or the size of my team?

    We worked with more than 50,000 leaders in the Benelux, ranging from construction and engineering to IT, retail and manufacturing. The foundation is the same everywhere: people, commitments, ownership and rhythm. It works whether you’re leading a team of ten or two hundred.

  • Do I need to discuss this with my co-owner or partner?

    Bring that person along. Your consultant will explicitly invite your co-decision-maker to join, so you’ll both hear the news at the same time.

  • I already have a coach. So why this?

    A coach or training session gives you more knowledge. This evening will get to the bottom of why you aren't doing what you've known for a long time.

  • Who is this for, and who is it not for?

    For entrepreneurs, business owners, and C-level executives who lead a team and bear ultimate responsibility for strategy and execution. Not for freelancers or self-employed individuals without staff, not for coaches or trainers, and not for employees without ultimate responsibility. This event will only be effective if everyone in the room is on the same level. Hence the qualification.

Not signing up is also a choice.

Then nothing will change. The venue has 100 seats, and we'll fill them as best we can.

  • Live leadership training with senior Straight-Line coach: Kristof Cuppens
  • Practical tools that you apply immediately
  • A room with only leaders with ultimate responsibility

Straight-Line Exclusive Eindhoven

Free event
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